Light-emitting diode or LED signage is an attractive and energy-efficient way for businesses to communicate in multiple ways with their customers. These eye-catching signs have many uses and are easy to program, making them a great choice for any business or organization.
LEDs are essentially small light bulbs, but that is where their similarities to other light bulbs ends. They do not have a filament, they are more efficient, and they have a longer lifespan. Because of this, using an LED sign is much cheaper than the old incandescent light bulb signs.
LED Sign Options
There are two options for LED signs: color or monochrome. Choosing which to get depends on what you want to communicate and how you want to communicate it. Signs with color are more effective for those who wish to display pictures or graphics along with their messages. Monochrome works great for those who just wish to use text for their communication purposes.
LED signs can be used indoors and outdoors for various objectives. Many businesses have integrated LED signs onto their already existing outdoor business signage to communicate with customers traveling by. These signs can be text or high-powered graphic images in monochrome or full color for every need.
Outdoor LED signs from Infinity Signs NW are built to endure the many types of weather that Boise and the Treasure Valley endures throughout the year. With displays that are bright and readable in both direct sunlight and at night these signs are an excellent choice for high visibility.
Indoor LED signs are often used in sports arenas to display scores, feature sponsors and show other highlights of the game. They can also be used to display animations, graphics and text to the audience.
Lifespan of LED Signs
Light-emitting diodes can last as long as 100,000 hours or 11 years. This means on average they last 3-6 years longer than fluorescent and neon signs. They also maintain their brightness better throughout their lifespan since they don’t contain gases that can leak out like in neon or fluorescent light bulbs. The leaking of gases causes the other signs to become dim over time.
This lengthy lifespan is part of what reduces the maintenance demands compared to other types of signs. Other than regularly cleaning, which we can do for you, and regularly updating the display, there’s not much that needs to be done to keep LED signs running properly. If they do happen to have an issue, we can also diagnose the problem and get it fixed right away.
One of the biggest reasons LED signs are so effective is that they provide up-to-date information to passing customers. Customers learn they can count on you to have current information displayed on the sign. They will begin to look forward to reading the latest information every time they pass by the sign.
Keeping your LED sign updated is the key to getting the most out of your investment. Some common messages that should be regularly updated are:
- Community Events/Information
- Specials and Sales
- Holiday Greetings
These messages can be programmed to be scrolling across the screen or in a fixed position. Often businesses will choose to have the time, date and temperature displayed on the LED sign as well. These simple, constantly updating messages can help to build a trusting relationship with customers and make your business look like an authority figure within the community.
Once the LED sign is paid for, the only other related expense is the electricity bill. The sign can be changed as often as you want, advertising as many items as you want, at no extra cost. This is why LED signs are viewed as one of the most cost-effective ways to advertise.
While an LED sign might seem like a large initial investment, you will soon see how they can increase brand recognition, boost sales, and overall help improve your bottom line.
Businesses aren’t the only ones who can benefit from LED signs. Churches, schools, community groups, and organizations also use LED signs as a means of communication with their fellowships, members, and the community as a whole.
LED signs are a great way to catch your audience’s attention. The team at Infinity Signs NW can help you design and create the perfect LED sign for whatever your goal is. Contact Infinity Signs NW to get started today.